Browse by Product Type
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Artificial Bait
Colors and scents to entice a bite when you need a little...
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Crankbaits
Wiggle, wobble, and dive to the perfect depth to entice a strike...
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Fishing Line and Leaders
Choose from your favorite line weights and materials to ensure the perfect...
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Hooks and Terminal Tackle
An angler's rig is only as good as its weakest link. Choose...
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Jigs and Jig Kits
Whether you need a presentation that descends quickly or a heavier weight...
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Soft Plastics
There's a soft plastic for every fishing scenario, from drop shots to...
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Spinning Baits
Find the perfect color and blade combination to match the conditions at...
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Topwater Lures
Splash, rattle, and pop to lure a lunker right to the surface....
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New Dawn Tackle Co. Digital Gift Card
Gift the joy of fishing adventures with our digital gift card! Multiple options starting at $10.